Tag: Marketing

Can you believe it We’ve actually hit 50 episodes of Embracing Marketing Mistakes! What a journey it’s been From jaw-dropping fuck ups to laugh-out-loud moments, we’ve had some incredible guests share their biggest marketing fails—and,...

I recently had the opportunity to sit down with my mate and old colleague Jed Hallam, the former Global Head of Strategy at Snapchat and now the driving force behind Culture Lab, a new venture that’s set to change how brands understand and engage...

There are risky marketing stunts, and then there’s getting the United Nations involved That’s exactly what happened when Ken Robertson, former Head of Mischief at Paddy Power, launched a PR campaign so bold it put the notorious Irish...

As a professional in the marketing and PR industry, I've witnessed firsthand the transformative power of Artificial Intelligence (AI) AI is already starting to revolutionise our field, offering unprecedented opportunities to enhance creativity,...

We have had a busy time in PPR HQ recently recording quite a lot of new podcasts and today I'm thrilled to share a captivating episode where I had the privilege of sitting down with the brilliant Paul Sutton Now I have known Paul for well over a...

In our most recent podcast, we had a discussion with Chris Simmance, the Founder of the OMG Center The purpose of the Centre according to Chris is to accelerate the expansion of digital companies through consultancy, mentorship, training, and...

I would like to start by thanking my good friend Andrew Bruce-Smith for coming on the podcast and sharing his thoughts He had some fascinating stories about AI and an even better story about his biggest mistake in his job which was...

It's been a busy week and this has made me smile this morning This video is part of a wider campaign from one of our clients uBer - the video takes a humorous angle on why marketers sometimes think it's far safer to go with a London agency I know I...

I was contacted this week by the outreach team at Thomas Cook a bout its new user-generated content campaign called Be a Brochure Star as they thought I would be interested I thought it was a nice and simple idea where the brand gives its...

I have read an interesting post earlier this week about Dave Fleet, a public relations professional based in Toronto, who was recently targeted by Molson a beer company who were looking to hold an event with free beer readily available Dave says...