Social Media Training for Small Businesses: An Overview
Is your company familiar with using social media marketing to grow your business? As a small business, you almost always want your company to grow and develop, and social media marketing is perfect for accomplishing this. Social media users spend an average of three hours a day on social media, making it the ideal channel to market your business. Our course will allow you to effectively set up your social media and reach more of the right customers.
What topics do we cover? In this course, w will train you on Facebook, Twitter, Instagram and LinkedIn advertising. We will also explore how to make your social media pages more engaging to potential customers.
Do you need help connecting your goals to your social media strategy? Our course will tell you exactly how to do this. We will also cover how to you find your target audience within social media. We will look at what social media marketing is and how it will help you grow new clients, customers, and revenue? Social media marketing uses social channels to promote your business either through paid advertising or organic content. These potential new clients will see your content which can then possibly leads to interactions and even sales.
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Master Social Media for Small Businesses
Many companies wishing to grow will invest large budgets into making their social media better. So how do you find your target audience in social media? By investing in social media advertising, they expand their reach to target specific demographics that they want to sell their product/service to, making it possible to reach new audiences that they may not have been able to before using social media marketing.
Many people in business will ask why they should learn or invest in social media marketing? You can learn how to understand the social marketplace, formulate plans, organise and perform effective campaigns, evaluate successes and setbacks, and incorporate changes. You can also master several social media channels and learn how to manage these key pages. By learning and sharpening these new social skills, your business is almost guaranteed to see an improvement in engagement, and this can have a halo effect on revenue.
Why Choose us for Small Business Social Media Training?
For over nine years, we have been offering social media training services to company owners, advertisers and marketing professionals. Over the last decade, we have delivered more than 400 courses and free seminars.
Our content trainer team is also experts in distributing small business social media marketing and training in many other fields, ensuring that we live and breathe small business social media marketing and do so regularly. So, suppose you’re trying to either study the fundamentals to evolve more or catch up on the new advances in social media marketing philosophy and experience. In that case, we are confident we can provide you with the right course.
Hundreds of Brands Social Media Trained Each Year
We are an award-winning team that has delivered training courses around the country. We also live and breathe what we do. We have provided social media training services to large brands and household names including Skipton Building Society, Goldsmiths, The Royal Shakespeare Company, Northumbria University, Engie, Barbour, Keepmoat Homes, Bonmarché, Leeds University, Manchester Metropolitan University. If you require strategic social media training for your team, we are the perfect provider.
Our Social Media Training for Small Businesses is Focussed on ROI
Our social media trainers team thoroughly understand that investment gains are now crucial to a business if you wish to gain additional support for your social media projects to move forward. ROI is always considered when creating our courses. We ensure that everything we do is meant to be data-driven and insight-driven first so that you can report on the most critical KPIs and metrics first and then explain what your investment in social media marketing has returned.
How do you measure the return on your social media marketing? A lot of social media platforms have built-in analytic tools that help show engagement and shares etc. In our training, we will show you how to utilise the analytics effectively.
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Our Social Media Training is Strategically Tailored for Small Businesses
We’re so focused on being as useful as possible in our social media classes to guarantee that you and your team get the most out of them. We always provide a pre-training questionnaire to explain what the learners most want from a specific course. We will then review these targets during the training to ensure that the participants achieve the maximum from the day’s instructions. Which social tactics are the most effective? On our course, we will teach you how to develop a social media plan, what times are best to post, and so much more.
We Speak your Language and Deliver Actionable Learning
As an agency that has offered training over the last decade, we have developed our skills to communicate in a tailored and bespoke fashion. We understand that many new terminologies can be pretty overwhelming, so we have structured our training to be best suited for everyone.
Can you get social media users to purchase from you and increase social value for your small business? By taking our courses and following our guidance, you will almost guarantee your business’ social pages start to engage new customers. All you would have to do is use our training and put it into practice to start getting the results you require.
We Offer Post-Course Support
For any small business training course, we provide four weeks of post-course assistance where any attendee can contact our team in the office and ask for guidance, advice or specific questions about the course content. Our trainers will be more than willing to educate and help ensure that your fresh workable learning is put into motion in your day-to-day work.
Our Social Media Training Classes are Interactive
Our social media classes have interactive components as social media marketing is online – but where’s the right place to practice? Each course will have multiple breakout sessions to get the attendees to bring into motion what they’ve learnt and seen. This is because we agree that the only way to learn is to do so.
Our Work is Big-Brand Standard
Our job is a “big brand” quality our team has been working with major brands for several years – we know how difficult it can be to keep your team up to speed with the latest developments in digital and small business social media. Every year, we deliver seminars on social media’s current developments and the latest trends in marketing. We will help your team understand the more strategic aspect of social media marketing.
Who Should Attend the Social Media Training for Small Businesses?
Our small business social media courses are designed for either small business owners, marketing departments or communications specialists looking to update their staff and develop their industry awareness. To take part in one of our courses, you would need to be a bright, enthusiast and, most of all, able to learn something new and engage in group discussions. If you’re willing to learn, we’ll provide the foundations for a much more effective social media marketing programme.
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What Will I Learn with the Social Media Training Course for Small Businesses?
This course will help optimise social media use and make the most from social media usage for your small business. We will show you past content of successful campaigns and go through the dos and don’ts on what to do for your small business. The key is to make your page engaging enough to potential consumers to ultimately create more interactions.
Highly Targeted Social Media Course Designed for Small Businesses
For our training to be useful to you and your business, we have designed this course to perfectly suit your small business.
We can pinpoint precisely what is needed for small business growth and engagement from having years of experience.
By then acting on our specific training, it will expand your team’s knowledge on how to operate in this space.
Social Media Training Course for Small Businesses – The Foundations
Small business social media roots are fundamental; we’ll look at the killer elements of why it’s essential and which networks are better fit for which brands. We’re going to look at the right ways to plan and amplify your material to your dedicated followers. We’re going to look at various tactics to help you decide what’s right for you when returning to your workplace.
We will also look at the following:
- Why is social media important for small businesses?
- How do you create a social media plan for small businesses?
- Which social media platform is best for small businesses?
- How can social media be used to promote small businesses?
- How do you increase the number of potential clients that are on your database?
Technology Specific Skills Training
- Understanding technology’s role in relationship marketing
- How to align digital marketing activity with business goals
- The typical resources required to implement and manage your social strategy
- How to build successful digital marketing and communication campaigns
Growth Strategy
In our training, we want to help you in every way we can. Can you get social media users to purchase from you and increase the value of social for your small business? With 90% of small businesses saying they increased their brand exposure through social media, we wish to offer a strategic plan to grow your business. What social media sites should you be on?/Which social media platform is right for your business? Facebook Twitter, Instagram, LinkedIn and others depending on your target audience. Instagram is the perfect platform for small businesses to create a dedicated following.
As Instagram’s platform makes it so easy to share with other people it’s using is essential for growth, it allows users to send posts easily, making it so great. However, each social media platform is different and applying the same strategy will not work. We will train you on which platform is suitable for specific strategies. How do you best engage your audience? We will teach you on how organic content can help engage your audience.
The Benefits of Social Media Training for Small Businesses
So how can you maximise the impact of your profile? Our training offers many benefits to you and your business. Through getting this training, you expand you and your team’s knowledge of social media marketing. This allows you to adapt to the use of social media and optimise its use for your business.
You will be able to use our training specifically for your business. As you know your objectives and your customers who are better to apply this than you? By using your new-found knowledge through our training, communicating with your audience will never have been easier. This will allow your business to target new customers and grow.
Social Media Training for Small Businesses – Tips
This course will provide plenty of easy and complicated tips and advice that can help you connect and effectively bring in new customers with the help of strategic social media. We promise that this course will give you the grounding you need to start and press ahead with small business social media marketing. With so many tips already on this list you can run with organically, why should you consider paid ads? Paid ads allow you to precisely pick and choose whom you want to target for those certain ads and see each ad’s analytics.
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Small Business Social Media Training Duration
This course in small business, social media can be delivered in a half-day or full-day format.
Our courses for small business social media marketing start at £300 per individual with a minimum of six people from one business for a half-day of £400 per individual for a full day.
