As a professional in the marketing and PR industry, I've witnessed firsthand the transformative power of Artificial Intelligence (AI) AI is already starting to revolutionise our field, offering unprecedented opportunities to enhance creativity,...
Read MoreI am delighted to announce that, as of this morning, our podcast is officially average This is because the average show publishes a total of 14 episodes and that is what Will and I have done with the latest instalment of Socially Unacceptable...
Read MoreWe have had a busy time in PPR HQ recently recording quite a lot of new podcasts and today I'm thrilled to share a captivating episode where I had the privilege of sitting down with the brilliant Paul Sutton Now I have known Paul for well over a...
Read MoreThis blog post from me has been created from our latest podcast episode with my good friend Stephen Waddington, former President of the CIPR (Chartered Institute of Public Relations) In this interview, we discussed his insights and experiences in...
Read MoreA revolution is happening in the craft beer world, with new brands debuting and marketing/branding strategies being altered To discuss these developments further, this podcast episode features my good friend and Head of Marketing at Brew York,...
Read MoreUnderstanding the intricacies of B2B marketing has been a complex journey for me working in PR for 25 years In our latest podcast episode, Will and I had the pleasure of discussing this topic with seasoned growth marketing specialist, Tom Basgil Tom...
Read MoreIn this week's podcast, Will and I take a closer look at influencer marketing, the art and science of leveraging popular figures to promote a brand It has evolved significantly over the years and transformed from celebrities charging for a single...
Read MoreIn our most recent podcast, we had a discussion with Chris Simmance, the Founder of the OMG Center The purpose of the Centre according to Chris is to accelerate the expansion of digital companies through consultancy, mentorship, training, and...
Read MoreDigital media has revolutionised the publishing industry, transforming the way content is created, consumed, and shared With the decline of traditional print publishing, it has become essential for publishers to adapt to the digital landscape to...
Read MoreI would like to start by thanking my good friend Andrew Bruce-Smith for coming on the podcast and sharing his thoughts He had some fascinating stories about AI and an even better story about his biggest mistake in his job which was...
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