Author: Chris Norton

Chris Norton is the founder of Prohibition and an award winning communications consultant with more than twenty years’ experience. He was a lecturer at Leeds Beckett University and has had a varied PR career having worked both in-house and in a number of large consultancies. He is an Integrated PR and social media blogger and writes on a wide variety of blogs across a huge amount of topics from digital marketing, social media marketing right through to technology and crisis management.

I never thought I’d have to write a post like this, but here we are Scammers on Facebook Marketplace have targeted Prohibition PR, and they’re using our name—and the names of other reputable Leeds-based agencies like this one here Trio...

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I’m excited to share some valuable insights with you about measuring PR ROI—something that’s often misunderstood but critical to proving the value of your communications efforts If you’ve ever felt frustrated by trying to justify your PR...

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On the latest episode of Embracing Marketing Mistakes, Will and I had the pleasure of chatting with Phill Agnew, host of the Nudge podcast and all-around behavioural science guru If you've ever wondered why some marketing campaigns take off like a...

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In this week’s episode of Embracing Marketing Mistakes, we were joined by the brilliant Sarah Townsend—an accomplished freelance copywriter and author Sarah shared her journey from working in financial services to building a successful freelance...

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Can you believe it We’ve actually hit 50 episodes of Embracing Marketing Mistakes! What a journey it’s been From jaw-dropping fuck ups to laugh-out-loud moments, we’ve had some incredible guests share their biggest marketing fails—and,...

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Have you ever wondered if your marketing truly resonates with all audiences, or are you, like many marketers, unintentionally limiting your reach I recently had the pleasure of sitting down with Lisa Thompson, Strategy Lead at Wavemaker and founder...

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I recently had the opportunity to sit down with my mate and old colleague Jed Hallam, the former Global Head of Strategy at Snapchat and now the driving force behind Culture Lab, a new venture that’s set to change how brands understand and engage...

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There are risky marketing stunts, and then there’s getting the United Nations involved That’s exactly what happened when Ken Robertson, former Head of Mischief at Paddy Power, launched a PR campaign so bold it put the notorious Irish...

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So to celebrate a year of marketing podcasting, we decided to rebrand the name of the podcast 🫨 We wanted to make the actual core focus of the show be included in the name - so people who hadn't come across the show knew what it was about So,...

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So this week with Will and I get ready to navigate the unknown and somewhat frightening realm of false information related to brands with my good friend Ant Cousins In this episode of Socially Unacceptable, we explore effective strategies to protect...

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